Zona Desportistas is a brand new mobile application created for Powerade.
The app challenges Portuguese athletes to register, share, compare and excel daily their performances in different type of sports. With a simple and intuitive design, athletes now have the chance to measure their effort, establish goals, beat heir own records, pick their favorite rotes nearby, challenge friends and share their achievements on their social profiles.
A multi sports tracking app that tracks running, football, fitness, BTT, cycling, triathlon, tennis, golf, rugby, handball, basketball and many others. It records and uses the routes created by the athletes through GPS, suggests routes or venues according to the chosen sport, tracks activities through duration of the effort, distance ran, speed achieved and calories burnt.
Sapo Online Awards 2012
Gold ∙ Category: Best relational marketing program
- Agency / Grandunion Portugal
- Client / Powerade
- Creative Direction / Alexandre Rodrigues
- Art Direction ∙ Design / Diogo Paulo (Diografic)
- Design / Diogo Albuquerque
- Video Promotion / Daniel Gomes
- Copy ∙ Creative / Rui Costa
- Ios Development / Simão Seiça ∙ Tiago Mestre
- Project Manager / Beatriz Godinho ∙ José Maria Toscano